CAI-NJ April 2019

RESIDENT ENGAGEMENT... from page 32.

A community may also consider tapping an outside expert or third party organization that special- izes in “Community Engagement”. Companies that focus on this service can tailor and deliver programming both on site, and off-site. They pro- vide an elevated level of hospitali- ty through amenity space activation and management which may include: exclusively, fitness and wellness pro- gramming, spa management and concierge services. They manage an array of programs including, personal

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training, group fitness, meditation, nutrition, running/walking clubs, and more. Community engagement can also go beyond just that of tangible events. It is significant for associations to lever- age technology. Communities need to provide a channel of communication where information can be shared, which in turn will encourage partici- pation. Consider launching a community portal or community app. Web por- tals are a valuable tool in which a variety of information can be shared with residents and residents can have access to community informa-

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